IN-HOUSE TRAINING & GROUP CERTIFICATIONS

We certify teams teams in four core certification tracks listed below. In-house group training is available for teams ranging in size from 10 to 50. Our advanced training begins the road to mastery as a UXMA Certified Practitioner. In-depth certification programs are recognized as some of the most rigorous in the industry. They consist of hands-on coursework, group projects that get your team reading from the same sheet of music, group coaching, and supervised performance evaluations. 


011-gorilla.png

UXMA Certified REsearcher

From hypothesizing personas and journey maps to in-depth ethnographic and marketing research, you'll get hands-on practice with techniques to boost your research skills. Even for the most avid researchers, we guarantee you'll learn techniques you've never tried before to gather meaningful, actionable information about user behavior. 

Core Classes:

Strategic Visioning
Guerrilla Testing
Customer Personas & Journey Mapping
Advanced Research Techniques
User Testing for Pros
No-Silo Research Integration

Group Coaching: Half day session + phone check-ins

Performance Evaluation: Final project presentation, which may be completed and reviewed during the in-house course.


UXMA Certified Designer

UX designers will learn nuanced best practices and advanced techniques for sketching, prototyping, and seamlessly handing off work to developers. This track goes far beyond designing usable websites: enter neuromarketing research, online persuasion, and advanced tool-based workshops.

Core Classes:
Neuro Design
Ideation & Design Studios
Lean Prototyping & Visual Design
Emerging Technology Design & Interaction
Advanced Developer Handoff
Defending Design & Perfecting the Pitch

Group Coaching: Half day session + phone check-ins

Performance Evaluation: Final project presentation, which may be completed and reviewed during the in-house course.


UXMA Certified PROJECT MANAGER

Plan and implement user experience that balances the goals of your business with the needs of your customers. Practice methodologies to integrate UX successfully into your organization or team. Get hands-on experience visioning, planning, negotiating, and measuring UX work, people, and processes. 

Core Classes:
Visioning & Personas for Content Strategy
Content Mapping
Neuromarketing + Content
Content Optimization
Digital Storytelling
Customer Engagement Strategy

Group Coaching: Half day session + phone check-ins

Performance Evaluation: Final project presentation, which may be completed and reviewed during the in-house course.


UXMA Certified CONTENT STRATEGIST

Sophisticated content strategy techniques, centered around the customer. Create cohesive content that not only captures attention and boosts conversions, but also creates delight for customers. Learn to plan, measure, and optimize content that connects and engages based on psychographic user research.

Core Classes:
Visioning & Personas for Content Strategy
Content Mapping
Neuromarketing + Content
Content Optimization
Digital Storytelling
Customer Engagement Strategy

Group Coaching: Half day session + phone check-ins

Performance Evaluation: Final project presentation, which may be completed and reviewed during the in-house course.


Not seeing what you need? We can design custom courses to meet your team's needs. Just give us a shout!